Viral Marketing
What is
Viral Marketing
Viral marketing is a marketing technique that uses various social networks and communities to the rapid spread of certain product or promotional information.
Related terms and methods:
- B2B (Business to Business)
- B2C (Business to Customer)
- Creativity
- Marketing
- Marketing mix
- Microsite
- Social Network (in Sociology)
- Subliminal Advertising
- Viral effect
- Word of Mouth Marketing (WOMM)
Related management field:
Last update: 06.12.2016
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