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What is Sales battlecard
The Sales Battlecard is a brief description of your product, your customers, the market and competing products. It equipes sales representatives with arguments for sales negotiation with prospects or leads so they are able to explain your competitive advantages and convince a new potential customers.

Related terms and methods:

Related profession:

  • Business development manager
  • Sales manager
  • Sales Representative

Related management field:

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Last update: 02.08.2020


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