PPV (Pay per View)
What is
PPV (Pay per View)
PPV (Pay Per View) is one of the models of payment for advertising on the Internet (for publishing the ads on websites). PPV means that the advertiser pays for the number of views on a website with ad placement (advertising banner) regardless of how many customers actually clicked on the ad.
Related terms and methods:
- Advertising Business Models on the Internet
- Advertising system
- Pageview
- PPC (Pay Per Click)
- SEO (Search Engine Optimization)
- Web banner
- Web Browser (Internet Browser)
- Website
Related management field:
Last update: 28.03.2016
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