ManagementMania AppMania EduMania JobMania BusinessPages


Who is Kevin Lane Keller
Kevin Lane Keller is a consultant and professor in the field of marketing. He is a leading expert in brand management.
Kevin_lane_keller

Kevin Lane Keller

Kevin Lane Keller was born on June 23, 1956. He is a consultant and professor of marketing at the Tuck School of Business at Dartmouth College and a leading expert in brand management. Philip Kotler chose him as a co-author of the latest edition of his famous book Marketing Management.

Keller served as a consultant and advisor for some of the world’s most successful brands, such as Accenture, American Express, Disney, Ford, Intel, Levi Strauss, etc.

Related terms and methods:

Related personalities:

Related management field:

previous next
Other information and sources (International)
Did this article help you?
Rating:
Last update: 19.04.2016

Comments



You cannot contribute to the discussion because it is locked


Related productsmore...
Related consulting companiesmore...

+ Add a service