ManagementMania AppMania EduMania JobMania BusinessPages


Who is David Berlo
Kenneth David Berlo invented a model of communication direction.
David-berlo

David Berlo

David Berlo full name David Kenneth Berlo was born in 1929 and died in 1996 in St. Petersburg, Florida. He was a theoretician and founder of the Department of Communication at Michigan State University. Devised a communication model SMCR, which uses Shannon- Weaver model of communication. In 1958 he wrote a book A Philosophy of Education and in 1960 published his most famous book The process of Communication, which gives her an explanation and model of the psychological characteristics of communication.

Related terms and methods:

Related personalities:

Related institutions:

  • Michigan State University
previous next
Did this article help you?
Rating:
Last update: 02.03.2018

Comments



You cannot contribute to the discussion because it is locked


Related consulting companiesmore...