CEO (Chief Executive Officer) is a term that is alternatively used instead of the concept of director, or director general. The designation CEO is mainly used in American English; in British English, the same position is referred to as Managing Director. In other countries, both terms are used.
CEO is the most senior manager within an organization. It is a person responsible for the entire organization, its operations, strategy and market position. The task of the CEO is to plan, lead, organize, make decisions and control people, processes and information throughout the organization. In many countries CEO is also legally responsible for it. CEO delegates some of its authority and responsibility to other senior executives or managers of lower levels. CEO maintains strategic relationships with key customers.
Together with the CEO, the top management includes:
- Chief Financial Officer, also uses the acronym CFO (Chief Financial Officer)
- Chief Operations Officer, also uses the acronym COO (Chief Operations Officer)
- ICT Director, also uses the acronym CIO (Chief Information Officer)
- Personnel Director, also uses the acronym CHRO (Chief Human Resources Officer)
- Sales Director, also uses the acronym CSO (Chief Sales Officer)