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The NBA 2K League is a popular and profitable product thanks to its enthusiastic fans. Donohue affirms that “we feel like…we’re scratching it.” He outlines the massive potential for 1.9 billion NBA 2K League followers on social media.

There’s also the question of the possibility that NBA 2K could be used as a way to attract new basketball fans as Ted Leonsis, Washington Wizards owner and media mogul has suggested. Donohue is an excellent illustration of this, and it’s not too far away from where I live. My son was playing 2k and then suddenly he came to me. He began quoting the Warriors roster, Steph Curry and I thought, “How is it possible that he’s staying up until 10 o’clock at night to play these games? He’s only seven years old!” He’s learning all about 2k and who’s good according to their ratings in 2K.

Donohue explains that this shows the “transformation” in the way that young people consume content and how they are evolving. The NBA is also studying these new audiences and what they are seeking. “The largest difference in the world of esports that I’ve observed compared to traditional sports is the voice of the fan, the power of the player” Donohue says.

Twitch chat features on Twitch broadcasts are a good instance of this. “The Twitch chat function is always going and we monitor that certainly to keep our viewers engaged However, it’s also the perfect opportunity to get immediate feedback and to make changes to our broadcasts… It’s about “hey our fans want the camera angle and the behind-the-scenes content” which Donohue describes as “almost becoming a standard for younger consumers, which is that they are actively listening.”

The NBA 2K League does not need to adhere to traditional limitations

The major advantage is the ability to play anywhere. This not only allows for the new draft system but also allows international markets to be discovered. While the NBA has made a lot of efforts to build its brand internationally, it has only been able to play individual games in countries like Paris, London, and China. The long-rumored dreams of international divisions is simply the same as a wish.

If you want to buy it, you can access https://www.mmoexp.com/Nba-2k22/Mt.html

 

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Author: Wei weismart | Created at: 12.10.2021

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