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The progress of E-commerce industry is changing year by year, this evolution has made super easy for the online shoppers to get their desired product and service fast, reliable and user-friendly. To the world of the E-commerce industry, the way of promoting their brands and services have increased their sales prominently to be forecasting a rapid growth of 23.7 % by each year. And this will never end process by looking after growth of E-commerce Industry.

Do you know, the global retail E-commerce is emerging from year to year as its customer grows. And forecasting result shows that 63.5 % of increases in sales growth compared to traditional market.


E-Commerce Magento Platform:

When we say E-commerce development platform, even though we have lot of CMS available on the web. Magento development is considered as the best and most preferably leading open source and fully integrated E-commerce platforms for online shopping websites and mobile apps.

It comes with a lot of extraordinary integrated and powerful features for best e-commerce experience. That offers excellent user interface, shopping cart, analytics and reporting, checkout, Payment & shipping, Customer service & accounts and search engine optimization friendly and more


In this article, we will highlight the key e-commerce trends :

1. Digitalize the mobile E-commerce

In 2017 as predicted the mobile usage and traffic has been increasing day by day. (Based on numerous studies and mobile E-commerce statics.) It significantly shows that internet traffic is more from smart phones and tablets than the desktop. So it is clear that the majority and incredibly high number of customer’s come from the mobile devices. So If you’re planning or running any E-commerce website or apps you must cater to mobile users.

Considering the UI/UX part that builds a mobile app for their E-commerce store make sure the native look, accessibility, Advanced features, e-commerce driven capabilities and feel. A user-friendly E-commerce website brings more online traffic that leads to target potential customers and business conversion.


2. Start selling on social media:

Over the past few years social media has become an integral part of people lives and turned into a marketing strategy. Social media plays an evolutionary role in E-commerce marketing Strategy. Today everyone is online, the E-commerce industry marketers target the potential customers in various platforms in Social media to increase the brands and awareness and this helps marketers to promote their business in a faster way.

Furthermore, consumer’s reaction to your product can be given in various ways like comments, views, suggestions and explore in many ways and this helps to push your business on top.

Selling on social media is one of fast-paced Magento E-commerce trends in recent years.

Start your social media campaign in Magento E-commerce website or app, this can assist your business growth and in generating revenues for your businesses.


3. Feature of mobile payments in E-commerce

The E-commerce ecosystem is rapidly emerging in the electronic payment technology and online payment processing. In the E-commerce business world., the mobile payment and the transaction technology process has become more easy, secure and instant. People are widely adapted to the secure payment and fast transaction process in mobile devices.

Magento E-commerce development gives the best payment solution for different payment processing through online like (Paypal), debit card, credit card and other payment solutions.


4. Security

Security plays an important role in E-commerce websites or applications, this defines the loyalty between the consumers and online retailers.

All the transaction and payment process involved in your e-commerce platform should be authenticated to elevate the customer concerns regarding security.

Magento platform works to break the security breaches and remains updated with all its high secure policies and authentications methods.


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Author: Fortunesoft IT Innovations, Inc | Created at: 01.04.2019


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